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Man, with the Coronavirus pandemic still sweeping across the globe, it’s currently unclear when we’ll see the next auto show. Those precious times when the press gets to see all the cool new concepts, features, and tech that will soon enter the auto industry. Nearly every auto show since March was quickly cancelled, and although some places are trying to get back to a better normal, too many businesses and industries are taking unnecessary chances. Regardless, the economy has to bounce back, and even though the 2020 SEMA Show is still on, anything can happen between now and November. Last year, we saw some pretty exciting concepts and add-on packages, notably the 2020 Dodge Challenger Drag Pak from Mopar. This year, it’s unknown who will be showing off what at SEMA, but Mopar isn’t waiting around. The fastest and most powerful Dodge Challenger Mopar Drag Pak is being released, right now.
This week, Dodge//SRT Concierge opened up their phone lines. Dealerships and consumers who want to go straight to the source can call them at (800) 998-1110, but there seems to be a bit of a catch. With only 50 units planned for production, orders for the vehicle will be accepted on a first-come, first-served basis. Starting September 9, 2020 that doesn’t leave a whole lot of time, but don’t worry. In this economy, how many people do you think can shell out $143,485? Yeah, that’s the starting MSRP for the new 2021 Dodge Challenger Mopar Drag Pak, sans destination fee. Only real collector’s are cashing out for this pony, and with only 50 limited-production, serialized, non-VIN units, we can see why.
“Our new Dodge Challenger Mopar Drag Pak is produced specifically for sportsman racers to secure and own bragging rights at the drag strip…From the supercharged HEMI® V-8 power under the hood to the advanced suspension, chassis technologies and an all-new NHRA-certified roll cage, we can’t wait to give our loyal performance enthusiasts another purpose-built muscle car to carry the Mopar flag across the finish line first.” - Mark Bosanac, Head of Mopar Service, Parts & Customer Care, FCA - North America
Upgrading the performance from the 2019/2020 version, the Drag Pak comes with the latest supercharged 354-cubic-inch Gen-III HEMI V8 engine, enhanced with an all-new 3.0-liter Whipple twin-screw supercharger, improved engine components validated by Mopar, and even approved for the NHRA FSS and NMCA classes. Drag Pak, drag race, we can see where they’re going with this. Paying a little homage to past 1970-1974 ‘Cuda and Challenger heritage models, consumers will find a little something special under the hood - a special red and chrome radiator support “fender tag” adorned with the silhouette of the Challenger, stating the series number, the vehicle code, axle ratio, and engine designation. An all-new, four-link rear suspension has also been engineered for this Drag Pak, and with Drag Pak-specific tuned Bilstein coilover shock absorbers on all four corners of the chassis, the vehicle can handle any kind of rough housing, able to soak up the shock.
Speaking of shock, the new Drag Pak features an all-new roll cage fabricated to SFI Specification 25.5C (NHRA-certified 7.50-second ET). A roll cage? Just how crazy are they expecting to get with this model? Moving past the bells and whistles, the interior sports a Holley EFI Digital Dash with a 7-inch, low-glare, full-color touchscreen display so drivers can fiddle with vehicle settings for optimal performance. In addition, a programmable Holley Dominator Electronic Fuel Injection (EFI) vehicle-management system and programmable Racepak Smartwire Power Distribution Module allows the driver even greater control over the ins and outs of this vehicle. With the roll cage and an optional Head Restraint Seat Package, this is definitely not built for your everyday consumer.
For this special, limited edition model, Dodge is breaking out some of the High Impact Colors of its legacy, with five optional high-impact exterior colors in addition to the standard White Knuckle fashion. Consumers can also choose from Hellraisin, Pitch Black, Smoke Show, TorRed, and Frostbite to don their Drag Pak. Plenty of graphics and decals can be found, along with a wide center stripe and tracers on each side running the full length of the vehicle from the front fascia to the rear edge of the decklid. Able to ride on Bogart wheels with Mickey Thompson tires or Weld Racing wheels with Mickey Thompson tires, the collectors have every chance to customize their Drag Pak to their liking.
You can always follow the DodgeGarage to learn about upcoming releases, but we’re always chatting about what’s new on NowCar social media. Tell us what you think about the $143k Dodge Challenger Drag Pak.