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The spring is in full swing down here in South Florida, and we all know the Sunshine State knows only two seasons – summer and an oddly cold winter. So, we know this spring is just going to get just as hot as usual, with a scorcher of a summer, and many plans poolside or at the beach. Whenever it’s time to go for a swim or a tan, having a handy-dandy cooler on hand is never unwelcome, especially when filled with ice and some refreshing beverages. Always have water! Jeep knows this, and with its current expansion into the lives of consumers with its Jeep® storefront on Amazon, the off-road automaker has partnered with iconic cooler Igloo to produce and release the new special-edition Jeep Stickers Playmate Pal cooler.
“The Jeep brand embodies the spirit of adventure while Igloo further enhances the good times had on those adventures — it’s a partnership we’re excited to take together…Thanks to the fun, timeless design and ability to keep road drinks and snacks perfectly fresh, the brand-new Jeep Playmate is going to make Jeep life even cooler.” - Brian Garofalow, chief marketing officer at Igloo
What do these two names have in common? Great memories of nostalgia, a sense of adventure, and although it’s illegal to drive one on the beach, both are associated with the beach in ads and marketing. We all have our own coolers that we bring, but there is none other as reliable as Igloo. With an origin starting all the way back in 1947, Igloo has shaped the way for portable refreshments. What started out as bringing clean water to the worksite quickly moved into the super-functional, best-in-class ice chests of today! Igloo really helped make family outdoor recreational activity possible, always keeping water – and juice boxes – cool and on-hand wherever the family goes. With a wide catalog of over 500 products sold at thousands of retailers around the globe, Igloo has become a household name. What better way to improve one’s reach then partnering with a brand everyone knows? Not that Jeep needs help with its outreach, no, Sir.
The special-edition Jeep Stickers Playmate Pal is available in two color options, carbonite or sapphire. Each Jeep Stickers Playmate Pal comes with custom graphics that are instantly recognizable as Jeep styling cues and heritage, such as the seven-slot grille, Jeep brand markings, and adventure-inspired stickers that consumers can add onto their cooler wherever they go. Like a briefcase that comes with a lot of international stamps, this Jeep Stickers Playmate Pal can become a showcase of history – a photo album of sorts, bringing to mind memories with friends and family at the pool or the beach.
Pricing is what one would expect for a standard cooler. With a capacity of seven quarts (or up to nine 12-ounce cans), each Jeep Stickers Playmate Pal cooler is selling for $44.99 at igloocoolers.com/jeep. Ironic that it’s not also on the Jeep storefront, but you gotta give credit where it’s due, and this is an Igloo cooler after all. It might not come with two-day shipping, but you know it won’t catch fire like certain Amazon-made products. Want to keep up with all Jeep-related news. You can always learn more when you follow us on NowCar social media.