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How Jeep Left Other Brands Behind In 2018

Written By, Brad R.

The Jeep® sales increase in 2018 has been the talk of the automotive industry. Just how much better did Fiat Chrysler Automobiles (FCA) see their Jeep brand grow from 2017 to 2018? 17 percent U.S. growth with an annual record of 973,227 units sold, that’s how much!. This included a record 240,032 Jeep Wrangler vehicles sold with many of customers falling for the adventure and off-road prowess the Wrangler affords its owners. As sedans have fallen in popularity and SUVs continue to gain popularity, there’s no telling how much more Jeep will grow in 2019. The sky's the limit!

How Did Jeep Do So Well In 2018?

Jeep isn’t a brand that sells necessarily low-cost sedan vehicles. The average cost of a Jeep transaction price was $33,954 in 2018, according to ALG. The capabilities of the Jeep vehicles allow customers to do far more than an average car. Jeep will add to that number with the upcoming 2020 Jeep Gladiator. There’s room for Jeep to expand with a new crossover or something else to join their Wrangler SUV at some point. Jeep will undoubtedly surprise many fans with their eventual concept vehicles becoming a reality, such as the Gladiator pickup, which was first a concept vehicle in 2005.

"When you look at the Cherokee and some of the other Jeeps, and even for the Wrangler, it's not about using it for off-roading. It's about the image of what Jeep brings. I think all of the products are benefiting from this Jeep image,” said Patrick Foster, an automotive historian who has focused on Jeep’s rich history.

Where Does Jeep Go To Grow In 2019?

Jeep has grown without any vehicle in the mid-size pickup market. That will change with the introduction of the 2020 Jeep Gladiator. Customers can’t wait to get their hands on the first Jeep pickup since 1992. With class-leading towing capacity of up to 7,650 pounds and a payload of up to 1,600 pounds, the Jeep Gladiator is impressive. The owners of the upcoming 2020 Jeep Gladiator will have two engine options. First, the legendary Pentastar V6 engine with its 3.6-Liter, 285 horsepower with 260 ft-lb of torque. The second powertrain is a powerful 3.0-Liter turbocharged diesel powertrain with 260 horsepower and a profoundly muscular 442 lb-ft of torque. The diesel engine will be matched with an eight-speed automatic transmission.

The 2018 Jeep Wrangler won Motor Trend’s SUV of the Year and has many fans that have embraced the long-running Jeep vehicle. The durability and high-end performance to handle off-road travels is unmatched and celebrated for good reason. Think Jeep will continue to do as well in 2019 as 2018? We think so and for those that want to get their hands on the latest Jeep vehicles, look no further than NowCar.

The Choice Is Yours

Are you ready to find your next Jeep vehicle? NowCar is open 24/7, 365 days a year for your total convenience. Build, search and find your dream car with us! Enjoy not having to pay costly dealership fees and receive free delivery to your home or office. And we deliver to all 48 states and the District of Columbia. Not a bad way to go!

Just think about it. There’s no tricks we’re going to use or any additional, pushy ploys with NowCar. This is the NowCar experience. Check out how we can help with an online new car purchase today. We also provide assistance along the way with our Live Chat to support you with your questions.